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Audience Index Marketing is a recognized commercial print brokerage firm,
accommodating any design and printing task. All items are designed to be
compatible with US Postal Service automation standards, thus earning the best
postal rate available for your mailings.
Printing and Design Process
- Pre-Press Artwork. All mail pieces are stored for
electronic prepress preparation prior to your press run. We archive
client artwork in Mac Quark high resolution 330 ppi images, with colorkeys
in CMYK arrays. Designs submitted in .pdf rbg files are acceptable for
preliminary imaging.
- Pre-Press Approval. All mail pieces are submitted for your
approval in blue line renderings and with colorkey filmsets. After
your approval, the electronic file is transferred for press plates
production. All electronic files and plates are stored for any future
production.
- Color. Color is a major factor influencing consumer buying
decisions. Color and color differences should be taken into
consideration to achieve the most readership possible for each mailpiece.
Color separations at Pre-Press are created on Crossfield 46 drum scanners --
the state-of-the-art for all color separations. All color decisions
are manipulated and commanded on PowerMac 9500 workstations.
- Print Processing. Audience Index Marketing contracts for
each print run on the print equipment best suited for each application.
We are able to arrange your mailpiece production in sheet fed and Web Press
production runs -- in 2-color and up to 6-color combinations. Sheet
fed presses are waterless and can be printed conventionally or with
varnishes for high-gloss paperstock. Web Press production is available
at 44" wide formats and unlimited lengths; in one pressrun for 4-color
separations. Web Press is especially useful for newsprint, newsletter,
self-mailers of same design, and cardstock of all densities and sizes.
Inks are available in conventional colorings and chemical compositions for
any paperstock.
- Bindery Services. All mailpiece bindery services are
available to best package your mail campaign. Mailpieces can be folded
in any manner that is acceptable to the US Postal Service. Brochure
bindery, stapling, thermo-bindery, and jacket wraps are onsite for immediate
bindery packaging. We are fully capable of performing all of your
booklet assembly, bindery and polybag insert/sealing projects.
Mailpiece quantities are boxed onsite and pallet loaded for delivery or for
storage onsite.
The printing and design process can seem overwhelming. Audience Index
Marketing has been designing and printing successful mail campaigns for over 20
years. Let us handle all of your printing and design needs -- you will be
kept informed along the way and given the opportunity to make changes and
approvals at each stage of the process.
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